Itel is not a name you’d usually associate with high-end smartphones. But with the upcoming Itel S25 Ultra, the brand seems ready to break out of its entry-level image and bring something genuinely exciting to Indian users who want premium features without spending a bomb.

Let’s just say this — if the pricing hits the right spot, this phone could become a surprise bestseller in the under ₹10,000 segment.

First Budget Phone with Curved AMOLED Display?

Now this is something you don’t hear every day — a curved AMOLED display on a budget phone. The Itel S25 Ultra sports a 6.78-inch FHD+ screen with sharp colours, deep blacks, and a smooth 120Hz refresh rate. Not just that, the display also peaks at 1400 nits brightness, which means it should remain visible even under harsh sunlight.

It’s rare to see a display like this in phones that don’t cost a fortune. Most phones in this segment stick to basic LCD panels, but Itel is clearly playing a different game. Plus, with Corning Gorilla Glass v7i protection and a punch-hole design, the phone doesn’t just look good on paper — it could easily pass off as a much more expensive device.

Thin, Light, and Surprisingly Premium

Despite packing in a big display and battery, the S25 Ultra is just 6.9mm thick and weighs 163 grams. That’s slimmer than some mid-range phones out there. Add to that IP64 dust and splash resistance, and you’ve got a phone that looks stylish, feels light, and can survive accidental splashes or dusty commutes — something that really matters for everyday users in India.

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Hardware That Handles Daily Life with Ease

Under the hood, the phone runs on the Unisoc T620 processor, which might not sound flashy but is actually quite capable for daily usage. Paired with 8GB of RAM and 128GB UFS 2.2 storage, this setup should be good enough for multitasking, social media, watching videos, and even some casual gaming.

In short — if you’re a student, working professional, or even just someone upgrading from an older device, you won’t feel like you’re using a sluggish phone. And with Android 14 out of the box, the software experience should feel fresh and responsive.

Cameras That Try to Punch Above Their Weight

Now let’s talk about the cameras — because this is another area where Itel seems to be stepping up. The back of the phone features a 50MP main camera with a bright f/1.6 aperture, which should help in low-light situations. There’s a ring-style LED flash too, which looks cool and also helps with evenly lit photos.

The front camera is just as interesting — a 32MP shooter placed neatly inside the punch-hole. That’s a bold move in this price range, and should make your selfies and video calls look sharp and detailed.

Battery Life That Keeps Up With You

The 5000mAh battery inside the Itel S25 Ultra is big enough to last a full day, even with heavy usage. Whether you’re watching YouTube, scrolling through Instagram, or making long calls, it should keep up without any battery anxiety. And when it’s time to charge, the 18W fast charging ensures you’re not stuck near the plug point for too long.

5G is Missing — But That’s Okay for Now

Yes, the phone doesn’t support 5G. But in reality, that’s not a big problem for many users in this budget segment. Most parts of India are still using 4G, and for regular day-to-day usage, 4G speeds are more than enough. The phone supports dual VoLTE, so your calls and internet will work smoothly on both SIMs.

You also get extras like DTS audio, in-display fingerprint scanner, USB Type-C audio, and even NFC — features that are still rare to find in affordable phones.

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📱 Itel S25 Ultra Specifications

Final Words

The Itel S25 Ultra feels like a phone that’s been designed with the Indian user in mind. It’s stylish, lightweight, feature-packed, and still runs on the latest Android. If Itel manages to price it aggressively — say under ₹10,000 — this could easily be one of the best budget phones of the year.

And let’s be honest — a curved AMOLED display, Android 14, 50MP camera, and 5000mAh battery in this price range? That’s a hard combo to beat.

Let’s wait for the official launch — but from the looks of it, Itel is finally ready to step into the spotlight.